{"id":31,"date":"2026-10-16T07:46:45","date_gmt":"2026-10-16T07:46:45","guid":{"rendered":"https:\/\/yardcue.com\/accueil\/"},"modified":"2026-10-16T19:33:34","modified_gmt":"2026-10-16T19:33:34","slug":"accueil","status":"publish","type":"page","link":"https:\/\/yardcue.com\/fr\/","title":{"rendered":"Accueil"},"content":{"rendered":"
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<\/span> VEILLE DE MARCH\u00c9 POUR LES FLEURISTES ET VENDEURS DE PLANTES<\/div>\n

Anticipez les prochaines envies de vos clients.<\/span><\/h1>\n

Suivez l\u2019\u00e9volution de l\u2019int\u00e9r\u00eat des consommateurs pour les fleurs et les plantes, comprenez les tendances saisonni\u00e8res et prenez vos d\u00e9cisions d\u2019achat avec plus de confiance.<\/p>\n

\n Explorer les signaux du march\u00e9 \u2197<\/span><\/a>\n Comprendre l\u2019indice \u2192<\/span><\/a>\n <\/div>\n
\u2713<\/span> Mis \u00e0 jour chaque semaine<\/span>\u2713<\/span> March\u00e9s locaux<\/span>\u2713<\/span> Perspective historique<\/span><\/div>\n <\/div>\n
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<\/span> INDICE DE DEMANDE YARDCUE<\/span>Signaux du march\u00e9 \u00b7 phase pilote<\/span><\/div>\n
\u00c9tat du march\u00e9<\/div>
\u00c9volution de l\u2019int\u00e9r\u00eat<\/div><\/div>
Y\u00b7<\/span><\/div><\/div>\n
<\/linearGradient><\/defs><\/svg><\/div>\n
De signaux dispers\u00e9s<\/span>\u2192<\/span>\u00e0 un indice exploitable<\/strong><\/div>\n

Illustration \u00b7 donn\u00e9es non r\u00e9elles<\/p>\n <\/div>\n <\/div>\n <\/section>\n\n

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APER\u00c7U R\u00c9CENT DU MARCH\u00c9<\/div>

Les tendances qui \u00e9voluent sur les march\u00e9s<\/h2>

Premiers signaux de l\u2019indice de demande Yardcue, compar\u00e9s \u00e0 la m\u00eame p\u00e9riode de l\u2019ann\u00e9e pr\u00e9c\u00e9dente.<\/p><\/div>Ouvrir le tableau de bord \u2197<\/span><\/a><\/div>\n

Aloe vera<\/div>
France<\/div>
64,2<\/div>
\u221220,4 %<\/span>sur 1 an<\/small><\/div><\/a>
Calathea<\/div>
France<\/div>
79,3<\/div>
\u221222,6 %<\/span>sur 1 an<\/small><\/div><\/a>
Chrysanth\u00e8mes<\/div>
France<\/div>
114,0<\/div>
+139,9 %<\/span>sur 1 an<\/small><\/div><\/a>
Cyclamens<\/div>
France<\/div>
152,1<\/div>
\u22128,5 %<\/span>sur 1 an<\/small><\/div><\/a>
Dahlias<\/div>
France<\/div>
103,2<\/div>
\u221212,6 %<\/span>sur 1 an<\/small><\/div><\/a><\/div>\n

Derni\u00e8re semaine publi\u00e9e : 10 Oct 2026. Le YDI mesure l\u2019int\u00e9r\u00eat relatif du march\u00e9, pas les ventes. Chaque plante poss\u00e8de sa propre base de r\u00e9f\u00e9rence.<\/p>\n <\/div>\n <\/section>\n\n

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POURQUOI YARDCUE<\/div>

Des signaux utiles aux d\u00e9cisions quotidiennes<\/h2>

Des pics saisonniers aux changements d\u2019int\u00e9r\u00eat, Yardcue vous aide \u00e0 mieux comprendre les \u00e9volutions du march\u00e9.<\/p><\/div><\/div>\n

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01<\/span>
\u2197<\/div>

Rep\u00e9rer les changements d\u2019int\u00e9r\u00eat<\/h3>

D\u00e9terminez si l\u2019int\u00e9r\u00eat des consommateurs pour une cat\u00e9gorie de plantes augmente ou diminue par rapport aux p\u00e9riodes pr\u00e9c\u00e9dentes.<\/p><\/article>\n

02<\/span>
\u25cc<\/div>

Comprendre la saisonnalit\u00e9<\/h3>

Explorez les cycles saisonniers et situez la saison actuelle dans son contexte historique.<\/p><\/article>\n

03<\/span>
\u2733<\/div>

Mieux planifier les achats<\/h3>

Combinez ces tendances avec vos ventes, vos stocks et les informations de vos fournisseurs pour pr\u00e9parer vos achats.<\/p><\/article>\n <\/div>\n <\/div>\n <\/section>\n\n

UN INDICE, PLUSIEURS SIGNAUX<\/div>

Une lecture coh\u00e9rente de l\u2019int\u00e9r\u00eat du march\u00e9<\/h2>

L\u2019indice de demande Yardcue rassemble plusieurs indicateurs d\u2019int\u00e9r\u00eat dans une mesure normalis\u00e9e unique. Il pourra \u00e9voluer avec l\u2019arriv\u00e9e de nouvelles donn\u00e9es de march\u00e9 fiables.<\/p>D\u00e9couvrir la m\u00e9thodologie \u2192<\/span><\/a><\/div>

NIVEAU DE R\u00c9F\u00c9RENCE<\/div>
100YDI<\/span><\/div>
<\/span><\/div>
Sous la r\u00e9f\u00e9rence<\/span>Au-dessus de la r\u00e9f\u00e9rence<\/span><\/div><\/div><\/div><\/section>\n\n
COMMENCER \u00c0 EXPLORER<\/div>

Votre prochaine analyse commence ici.<\/h2>

Explorez avec Yardcue l\u2019\u00e9volution historique de la demande en fleurs et en plantes.<\/p><\/div>Explorer les signaux \u2197<\/span><\/a><\/div><\/section>\n<\/div>\n\n\n\n\n

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